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Don't Let Your Startup Fail
Market Discovery enables teams to learn, survive and thrive.
Startups fail because they operate on untested assumptions about their market, customers, and go-to-market strategy. This leads to products that are difficult to adopt, too risky, or misaligned with customer needs.
Learn Why 90% of Funded Startups Will Fail Or Sell at a Loss
Why Startups Die
The Big Plan
The Reality
HI, I'm Dave
I’ve spent 35 years as an operator building and supporting venture-backed startups as CEO, CRO and COO, with 3 IPOs, a half dozen acquisitions, and a few brutal failures under my belt.
Recently, I've supported over 120 companies entering new markets and have identified 9 causes of startup failure. I work through them with clients in short, efficient engagements.
Companies I've Helped
Investors That Have Backed Me
HOW THE PROGRAM WORKS
How Market Discovery Works
The Path To Failure
Market Discovery
The Path To Success
FAST
EFFECTIVE
RELIABLE
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